Freedom House Brand Toolkit
Logo & More
Brand Identity Toolkit
The logos, brand, and information below are for official use by and for Freedom House, Inc. in promotions, publicity, and general use. The infographic explains which graphic types are best used for specific purposes.
If you have any questions, please contact Cari using the form at the bottom of this page.
TOOLKIT AGREEMENT: Use of the FH Logo and/or any of the content in the FH Brand Identity Toolkit may only be done for activities that are officially sanctioned or sponsored by FH.
Brand Identity Information
The FH logo consists of three variations, with each variation provided in various file sizes and formats.
FULL: a horizontal logo with the house in the center of the words Freedom House
BLOCK1: a vertical logo with the house with title underneath
HOUSE ONLY: only the house without title
FONTS USED:
– Dessau Medium
(All fonts have been converted to outlines in the enclosed files, this is just for future reference, if needed. Can be downloaded at FontGeeks)
LOGO COLORS:
– CMYK (professional print):
orange: 0C 80M 100Y 0K
warm grey: 0C 10M 20Y 50K
– RGB (web & desktop publishing):
orange: R241 G90 B34 – HEX: #F15A22
warm grey: R148 G135 B121 – HEX: #948779
Logo Files Infographic
Please refer to the Logo Files Infographic below for information on the files included in this logo packet – this will explain the proper use of the various file sizes and formats. Your logo packet may contain only some of the file types explained in the infographic, depending on requirements.
CLICK IMAGE to see full size.
Logo Files – Full Packet
This packet includes all file types and sizes for both web and print, including vector files for use by professional designers and printers. It is a zipped file and will need to be extracted after downloading.
CLICK the zip icon below to download the logo packet to your computer.
Logo Files – Low Resolution for WEB use
These images are for use online, and are optimized to load quickly.
Remember that PNG’s have transparent background while JPG’s have a white or solid background.
⇒ RIGHT CLICK image and choose “Save As” to download to your computer.
Logo Files – High Resolution for PRINT use
These images are for use in printed items, such as stationery and brochures. They are larger file sizes and will not load quickly if used on the web. Note: Vector files for professional designers and printers are included in the Full Packet above.
Remember that PNG’s have transparent background while JPG’s have a white or solid background.
⇒ RIGHT CLICK image and choose “Save As” to download to your computer.
Jesus said: “If you hold to my teachings, you really are my disciples. Then you will know the truth, and the truth will set you free.” John 8:31-32
